Email marketing is more crucial than ever because of its widespread use and its worldwide relevance.
Email marketing: What is it? Many companies all over the world utilize email marketing as a digital marketing approach to raise brand awareness, boost sales, and develop relationships with customers. To deliver tailored and automated marketing emails with branded adverts and promotions, email marketing organizations use a variety of email service providers (ESPs). Email marketing can be used for anything from weekly newsletters and promotional notifications to customer survey forms and event invitations.
Email is used as a content distribution channel by 87% of business-to-business (B2B) marketers and 79% of business-to-consumer (B2C) advertising worldwide. Are you utilizing email marketing services to their full potential to expand and market your company? How is your email marketing strategy performing in this cutthroat digital environment?